Open in app

Sign In

Write

Sign In

Bully Pulpit Interactive

832 Followers

Home

About

Aug 8

AI in Corporate Affairs: Start with the 3 Ps

Corporate communicators have not had an easy go lately. We’ve jolted from crisis to crisis — all of which have played out in the workplace like never before. This has particularly flummoxed companies because they were designed to communicate in silos. Today’s topics, from climate change to racial equity, are…

3 min read

3 min read


Published in

BPI Media

·Jul 20

What do strikes in Hollywood mean for advertisers?

By Ivanka Farrell Streaming is here to stay and headlines won’t let us forget it: We get it, we get it! People are watching streaming more than ever. There’s no doubt that streaming is sticking around and has to be an essential part of any media mix. While we face…

Media Buying

3 min read

What do strikes in Hollywood mean for advertisers?
What do strikes in Hollywood mean for advertisers?
Media Buying

3 min read


Published in

BPI Media

·Jun 28

Preparing for the future of measurement, today.

Bully Pulpit Interactive (BPI), a leading public affairs and communications agency, and Roku are joining forces to strengthen advertising amid the decline of third-party cookies. BPI will be the first agency partner to leverage Roku’s automated content recognition (ACR) data through the Roku Clean Room with political clients. ​​Roku’s Clean…

Connected Tv

2 min read

Preparing for the future of measurement, today.
Preparing for the future of measurement, today.
Connected Tv

2 min read


Published in

BPI Media

·Jun 23

Research About Research: Key Takeaways from AAPOR 2023

by Sheldonn Plummer-Duff and Rosemary Cosgrave Strategic insights drive Bully Pulpit Interactive’s approach to designing winning campaigns. We use research to uncover how to frame issues, win arguments, and make change for our clients. A core group of our insights and survey operations team brought our expertise on the road…

Public Opinion Research

3 min read

Research About Research: Key Takeaways from AAPOR 2023
Research About Research: Key Takeaways from AAPOR 2023
Public Opinion Research

3 min read


Published in

BPI Media

·Jun 2

Three Programmatic Trends to Have on Your Radar

by Erin Mulrooney In May, I attended Ad Exchanger’s biannual Programmatic I/O conference, one of the top events for programmatic professionals. Reflecting on the insights, trends, and advancements that were highlighted there, three prominent trends emerge, signaling the direction of our rapidly evolving programmatic media and ad technology landscape in…

Programmatic Advertising

3 min read

Three Programmatic Trends to Have on Your Radar
Three Programmatic Trends to Have on Your Radar
Programmatic Advertising

3 min read


Published in

BPI Media

·Apr 11

Young voters aren’t the future — they’re the present

by Hilary Nachem Loewenstein and Allie Odishelidze “Younger voters are the issue,” — Scott Walker. When the former governor of Wisconsin took to Fox News last week to decry the results of the state’s spring election — a victory for everyone who cares about equality and justice — there was a hidden missive for progressives everywhere: If you’re…

Politics

4 min read

Young voters aren’t the future — they’re the present
Young voters aren’t the future — they’re the present
Politics

4 min read


Published in

BPI Media

·Feb 14

This Super Bowl, brands were on the defensive. How could holding back from purpose-driven advertising cost them?

by The BPI Creative Team With a massive, captive audience and minimum $7 million buy-in, it’s no secret that advertising during the Super Bowl presents a huge opportunity — and investment — for brands. Every year, advertisers compete to one-up each other and leave a lasting impression. With everything it…

Advertising

4 min read

Advertising

4 min read


Published in

BPI Media

·Feb 8

Five Things to Watch in the AI Search Arms Race

by Mike Schneider Yesterday, Microsoft rolled out the biggest upgrade to search in decades. The conversational search experience is a surprisingly effective but disconcerting change from the typical search bar. Watching the chatbot synthesize information from trip itineraries to dinner menus and tap out results feels like a real-world Ghostwriter…

3 min read

3 min read


Published in

BPI Media

·Jan 10

Fifteen Votes, a Short Leash and a Chamber to Run: The Road Ahead For Speaker McCarthy — and The Country

by Scott Mulhauser and Michael Zetts Last week, we got a preview of what the next two years under a Republican-led House of Representatives will look like. It took four full days, 15 ballots, and countless concessions for Kevin McCarthy to eke out sufficient votes to become Speaker — the…

Congress

4 min read

Fifteen Votes, a Short Leash and a Chamber to Run: The Road Ahead For Speaker McCarthy — and The…
Fifteen Votes, a Short Leash and a Chamber to Run: The Road Ahead For Speaker McCarthy — and The…
Congress

4 min read


Published in

BPI Media

·Sep 15, 2022

Ignite Employee Pride to Win the War for Talent

by Chandler Goodman Over the course of a generation, employee-employer relationships have changed in fundamental ways. Today, careers are plotted in years, not decades, and young people assume they’ll work for a variety of companies in a variety of roles. Dominant forces such as outsourcing, consolidation due to mergers, and…

War For Talent

4 min read

Ignite Employee Pride to Win the War for Talent
Ignite Employee Pride to Win the War for Talent
War For Talent

4 min read

Bully Pulpit Interactive

Bully Pulpit Interactive

832 Followers

Marketing & Communications Agency

Following
  • Foursquare

    Foursquare

  • PCMag

    PCMag

  • M.G. Siegler

    M.G. Siegler

  • Melissa Ryan

    Melissa Ryan

  • American Bridge 21st Century

    American Bridge 21st Century

See all (749)

Help

Status

Writers

Blog

Careers

Privacy

Terms

About

Text to speech

Teams